Current Google Business Profile help says local results are mainly based on relevance.

Cited by documentation

Sources

• Tips to improve your local ranking on Google - Google Business Profile Help

  Google (Google Business Profile Help) · primary source · retrieved 2026-08-21

  “mainly based on relevance” — Section 'Understand factors that determine local ranking', first sentence

  “relevance, distance, and popularity. Together” — Same sentence and the sentence following it

• Taking advantage of Google My Business

  TechRadar · retrieved 2026-08-21

  “determines its local results by relevance, distance and prominence” — Body paragraph on local results

• Google's local search algorithm: How it ranks businesses

  Semrush · retrieved 2026-08-21

  “three key things make up its local search algorithm” — Quick summary / body

• Local Rank Tracking: How Rankings Change by City

  cloro · retrieved 2026-08-21

  “its own guidance says local rankings are “mainly based on relevance, distance, and popularity”” — lines 34-41

Related claims

• REPEATSGoogle’s 2016 local-ranking guidance defined relevance as how well a local listing matches what a searcher is seeking.Under evaluation
• REPEATSGoogle said in 2010 that relevance was a primary signal in local search ranking.Under evaluation